MALTA 20th Jan 2017

NetRefer has rolled out a new customer loyalty product to address the most critical challenge in today’s competitive market:

How can I keep my customer-base loyal?

NetRefer’s customer loyalty product is the key. This revolutionary product introduces gamification to the existing NetRefer Performance Marketing platform. This will drive customer brand loyalty and retention, increase their lifetime value, and help drive desired behaviour.

This new product, currently in beta, will help instil a competitive environment between customers. With the ability to easily set up competitive leaderboards, customers will compete for rewards or fame; and with integrated levelling, badges, and other gamification elements, customers will be rewarded for their long term loyalty to the brand.

In additions, loyal customers will be given spendable loyalty points, which they can use on the company’s online gift shop – maintained through NetRefer’s platform, to receive physical or virtual rewards bridging the offline and online medium.

The customer loyalty product enables segmenting, analysing, targeting, and measuring of customers.

All these features are controlled using a simple, yet powerful interface. The operator can set up and fully customise the rules which govern the loyalty programme to meet their exact needs.

 “Gamification has been proven to drive customer loyalty and engagement,” says Mario Debono, R&D Manager at NetRefer. “We have designed this product from the ground up with this in mind – complete control in a simple package.

NetRefer will be showcasing several new products and services at ICE and LAC in February. We invite you to get in touch with our business development team on to book a product demonstration at our stands.

About NetRefer

As the market leader in Unified Marketing Performance software and services, NetRefer adds value in helping companies of all sizes and industries run better and deliver real results. From Affiliate signup to Customer Acquisition and Retention, providing Media Management and AdServing supported by Business Intelligence – NetRefer empowers people and organizations to work together more efficiently. This is by using business insight more effectively to save costs whilst enjoying profitable revenue growth and staying ahead of the competition. NetRefer applications and services enable businesses to operate profitably, adapt continuously, and grow sustainably.