Frequently Asked Questions

Find clear answers to the most common questions about our affiliate marketing platform.

Platform Overview  

NetRefer is built to support complex, high-volume affiliate programs with advanced tracking, scalable infrastructure, deep reporting, financial automation, and enterprise-grade security. 

NetRefer is purpose-built for the iGaming industry and designed to handle the complexity that generic affiliate platforms cannot. It combines enterprise-grade scalability, security, and data integrity with advanced affiliate management, financial automation, and deep reporting. Unlike many tracking-only solutions, NetRefer supports high-traffic programs, complex rewarding models, regulatory requirements, and long-term growth within a single, unified platform. 

Yes. NetRefer provides flexible start-up packages that allow new operators to launch quickly while retaining access to enterprise-grade functionality that scales with growth. 

NetRefer operates on a fixed, subscription-based pricing model, giving operators predictable costs without revenue-share fees or usage-based surprises.

NetRefer is cloud-based and hosted on Microsoft Azure, ensuring high availability, security, scalability, and global performance.

NetRefer offers an extensive feature ecosystem and customization options, allowing operators to tailor workflows, data models, reports, and integrations.  

Yes. The affiliate interface supports 26 languages, enabling affiliates around the world to interact with tracking, rewards, and reporting in their preferred language.  

NetRefer supports advanced tracking methods such as action tracking pixels, deep linking and whitelisting, geo-location media & geo-targeting, and offline tracking codes, helping capture accurate conversion data across digital and offline touchpoints. 

AI & Automation  

NetRefer CoPilot AI is an AI-powered assistant built directly into the platform, designed to help users interpret performance data and answer platform-related questions in a natural language interface available 24/7. It provides data insights and analytics, allowing users to explore trends, KPIs, and affiliate performance without manual reports.

In addition, CoPilot AI serves as a client knowledge base, offering instant guidance on features, workflows, and configuration as if a product expert were always available. Together, these capabilities accelerate decision-making, reduce reliance on manual reporting, and provide real-time operational support.

Yes. The platform automates invoice generation, financial workflows, and reporting, significantly reducing manual processing.

NetRefer includes built-in payment calculation, supporting payouts via wallets, bank transfers, crypto, and other methods, all based on accurate reward logic. 

Tracking, Reporting & Analytics  

The platform uses real-time tracking, action tracking pixels, deep linking, and geo-targeting to monitor every event, ensuring accurate attribution and campaign insight.

With NetRefer BI Analytics, users can create fully custom dashboards and reports using an intuitive, Excel-like interface, complete with filters, KPIs, alerts, and export options. 

Yes. The platform includes 60 standard reports, each with flexible filtering options to quickly analyze performance. 

NetRefer features a powerful reporting engine with XML and API access, enabling advanced data exports and integration with BI platforms. 

NetRefer supports Affiliate Standard Reporting (ASR) — an industry initiative that standardises how performance and financial data is structured, delivered, and interpreted. With ASR enabled, both operators and affiliates benefit from consistent, clear, and comparable data across platforms, reducing integration complexity and improving transparency. 

Yes. NetRefer BI Analytics, also known as the Report Builder, lets you create custom dashboards and analytical reports using smart filters and real-time KPI alerts, helping you analyse trends such as deposits, revenues, player behaviour, and campaign effectiveness. 

Rewarding Models & Finance  

NetRefer supports a wide range of commission structures, including CPA, Revenue Share, Hybrid, Tiered models, CPL, and bonuses, giving operators flexibility to design affiliate programs that match their commercial goals.

Yes. NetRefer allows customised rewarding models at the affiliate, brand, or campaign level, providing precise control over commission rules, thresholds, and bonus structures. 

NetRefer supports negative carryover rules, enabling operators to determine how losses are applied in future calculations, ensuring accurate and fair commission management. 

Yes. NetRefer includes built-in payment calculation for wallets, bank transfers, crypto, and other methods, and automates invoicing and financial workflows to reduce manual effort. 

Absolutely. NetRefer supports multi-currency, multi-brand, and multi-product financial management, making it ideal for global operators with complex affiliate portfolios. 

Yes. Operators can access comprehensive financial reporting, including breakdowns per affiliate, campaign, product, and currency, helping monitor ROI, commissions, and payouts efficiently. 

Security & Compliance  

NetRefer includes two-factor authentication (2FA), role-based access controls, and secure data handling.

Yes. Audit logs and change tracking ensure transparency, accountability, and compliance across all platform activity. 

NetRefer follows strict data privacy and protection protocols, including GDPR compliance, encryption of sensitive data, and secure storage on Microsoft Azure. This ensures that both operator and player data is handled safely and confidentially.

The platform uses role-based access controls, allowing administrators to assign permissions based on user roles. This ensures team members can only access the information and features relevant to their responsibilities. 

Yes. NetRefer includes anti-fraud and bot detection features such as enhanced tracking, automated alerts, and monitoring of suspicious activity to safeguard both operators and affiliates.

NetRefer maintains audit logs and change tracking for all platform activity, providing full transparency for operational, financial, and compliance purposes. 

NetRefer is designed to support operators in regulated markets, adhering to iGaming compliance standards, responsible gaming practices, and data handling regulations worldwide. 

Hosted on Microsoft Azure, NetRefer benefits from enterprise-grade cloud security, redundancy, and global data protection, ensuring high availability and reliability. 

Support & Onboarding  

NetRefer provides a structured onboarding process for new affiliate platforms and programme migrations, ensuring secure data transfer, validation, and a smooth go live.

Most NetRefer implementations are completed within four to six weeks, depending on the complexity of your setup and internal readiness. Our onboarding team works closely with technical and commercial stakeholders to ensure a smooth, structured go-live process. 

Yes. NetRefer provides ongoing account management, technical support, and platform assistance after go-live. Support is delivered through our ticketing system, dedicated account management channels, and 24/7 access to the NetRefer CoPilot AI knowledge base for instant assistance and guidance.

NetRefer offers 24/7 support, including an emergency contact telephone number for critical issues. 

Yes. Every client is supported by a dedicated, professional account manager who understands your programme, goals, and operational needs.

Yes. Full training is provided for affiliate, finance, and operational teams to ensure confident and efficient platform usage. 

Integration & Campaign Tools  

NetRefer offers a Data Ingestion API and Operator-Focused API lists for seamless integration with internal systems, dashboards, BI tools, and third-party platforms.

Yes. NetRefer integrates with providers such as Bannerflow, enabling dynamic creative management and banner delivery. 

NetRefer supports deep linking, geo-targeting, and advanced campaign controls, allowing precise targeting and tracking across markets.

NetRefer uses an integrated CDN to ensure fast, reliable global delivery of banners and media assets. 

Yes. The platform supports integration into affiliate networks and third-party media providers, letting you manage network partners and creative delivery more efficiently.

Besides API, NetRefer supports file-based integrations via SFTP for batch uploads, tracking pixels and deep links for affiliate campaigns, and XML/RSS reporting feeds for automated data exports.

To integrate with NetRefer, Data Providers must:

  • Provide structured and accurate data.
  • Use supported formats, such as CSV or XML.
  • Have secure access for file transfer via SFTP or receive API credentials.
  • Follow NetRefer’s naming conventions, data mapping, and scheduling rules to ensure smooth ingestion.

Scalability & Performance  

Yes. NetRefer is built to support large-scale, high-traffic affiliate programs with enterprise-grade reliability.

With scalable cloud hosting and fast provisioning, NetRefer can quickly adapt to traffic growth and new market launches. 

NetRefer is designed for global scalability, performance, and reliability, handling large traffic volumes without compromising accuracy or speed. 

NetRefer is designed to process large volumes of data reliably and efficiently, ensuring fast performance even for global, high-traffic affiliate programs. Its scalable cloud hosting and integration readiness allows seamless scalability as your business grows.